History of
Giant Cone
1953
Aisu Miruta
Glico predicted early on that chilled confectionery was a promising market for increasing sales in summer, and began producing and selling the product named “Ice Miruta” in Tokyo in 1953. Although it was only sold in certain areas, it can be considered the origin of Glico's ice cream business.
1963
Glico Cone
Taking a cue from ice cream packaged like a jet plane sold in the U.S., the company launched “Glico Cone,” a cone-shaped ice cream that was still rare in Japan. This is where Glico’s full-scale entry into the ice cream market began.
1966
Re-released as Giants Cone
As a drastic reform, the company devised a new formula for imported ingredients to increase the volume while pursuing good flavor.
1978
Renamed Giant Cone
1984
Revamped as New Giant Cone
In an era when lightness, thinness, and smallness were the most sought after, we dared to go against this trend. We made it as “giant” as we could and made it even tastier.
1984
TV Commercial Featuring Giant Baba and HORI Chiemi
The humorous contrast of the 50 cm height difference created a buzz.
2002
Crunchy Texture
The chocolate coating on the inside of the cone was improved.
2008
Revamped for a Richer Flavor
The amount of dairy in the ice cream portion was increased to improve quality.
2014
Giant Cone (Otona no Shokora)
Aiming to increase demand for ice cream during colder months, limited-edition adult-oriented products were launched for the three main brands of ice cream (Aisu no Mi, Giant Cone, and Papico).
The Giant Cone was a luxurious combination of rich chocolate ice cream and cocoa waffle cone.
The Giant Cone was a luxurious combination of rich chocolate ice cream and cocoa waffle cone.
2020
Shiawase no Chokodamari
The amount of happiness increases by increasing the amount of chocolate in the tip of the cone.
2020
TVCM of the Revamped Product Featuring female actor AYASE Haruka
With the catchphrase, “Happiness all the way until the end,” a huge Giant Cone is used to promote “Shiawase no Chokodamari.”
